Problem: Promote the new extra large plenty product.
Insight: It can clean up even bigger messes.
Solution: Take real life messes within society and present extra large plenty as a way to clean them up.
Problem: Promote the new extra large plenty product.
Insight: It can clean up even bigger messes.
Solution: Take real life messes within society and present extra large plenty as a way to clean them up.
Problem: Promote the new extra large plenty product.
Insight: It can clean up even bigger messes.
Solution: Take real life messes within society and present extra large plenty as a way to clean them up.
Problem: Promote the new extra large plenty product.
Insight: It can clean up even bigger messes.
Solution: Take real life messes within society and present extra large plenty as a way to clean them up.
Pret A Manger
Save Lives. Think Pret.
There is a serious lack of defibrillators in the UK and if you're lucky enough to be in the vicinity you probably wont be able to locate one quickly.
We want Pret A Manger to give people half a chance with their new
'Save Lives. Think Pret.' campaign.
In London you're never more than 6ft away from a coffee shop.
We think it's about time you can say the same about this life saving equipment.
We will create a coffee stencil that will be put to use in all Pret A Manger locations;
Using the defibrillator symbol to spread the word.
All the information will also be found online via the Pret A Manger website.
Do it for the gram
When under pressure to locate a defibrillator you would now be able to use apple and android devices to give you a quick and accurate time to retrieve one.
