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Problem: Promote the new extra large plenty product.
Insight: It can clean up even bigger messes.
Solution: Take real life messes within society and present extra large plenty as a way to clean them up.
Problem: Promote the new extra large plenty product.
Insight: It can clean up even bigger messes.
Solution: Take real life messes within society and present extra large plenty as a way to clean them up.
Problem: Promote the new extra large plenty product.
Insight: It can clean up even bigger messes.
Solution: Take real life messes within society and present extra large plenty as a way to clean them up.
Problem: Promote the new extra large plenty product.
Insight: It can clean up even bigger messes.
Solution: Take real life messes within society and present extra large plenty as a way to clean them up.
Thorpe Park
BLACK MIRROR
To launch Thorpe Park’s new Black Mirror Hacker-Labyrinth attraction, we created an advert, within an advert, completely encapsulating the spirit of the attraction.
We also created an in-park mobile activation.
With triggers located in long queues, audience members waiting in line received a push notification that once selected informed our viewers that the Black Mirror Hacker had control of their device, before ending with a heart-stopping screen crack.
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