top of page

Thorpe Park

SCREAM

As an extension of our previous ‘Let It Out'’ TVC campaign we created a set of 3D typographical visuals using audience screams to represent the iconic twists and turns of famous Thorpe Park attractions. Creating these famous outlines gave each coaster a unique scream, instantly recognizable and beautifully simple. 

thumbnail_OUT.png
ARGH_Saw1_.jpg
ARGH_Collosus1_.jpg

LET IT OUT ON SAW

LET IT OUT ON COLOSSUS

ARGH_Stealth1_.jpg

LET IT OUT ON STEALTH

'AR-RRRRRRRRR'

 

To expand on these visuals, we created an AR mobile activation. Taking the blueprint of each rollercoaster and mapping out our screams to animate along the designated path. This allowed our audience to experience the entire ride through our typography and witness the true scale of the thrills. 

Unknown.gif
AI 1.png
AI2.png
bottom of page